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Tesco turns to Facebook to crowd source discounts Monday, 5th March 2012

Tesco turns to Facebook to crowd source discounts

Facebook fans of Tesco can now vote for a discount on their weekly shop staples, as the supermarket continues its Big Price Drop campaign. After a considerable back-lash from rival grocers, Tesco’s has taken its discounting up a gear, with shoppers now able to vote on which products they would like to see feature as part of the Big Price Drop in their local stores.

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Posted in Food Tagged tesco, big price drop, supermarket, food, retail, facebook, f-commerce, social media, digital media, myretailmedia, vote, dicount, value

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