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Giving customers what they want in a digital world

Giving customers what they want in a digital world

It’s no secret that sales of mobile devices have rocketed. Smartphones are the mission control for our lives – they are changing everything, including how we shop and how we pay.

Smartphones and tablets are also changing customer expectations – shoppers want convenience speed and choice, they want to shop anytime, anywhere, on any device.

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Could enterprise video be the answer to the retail industry's training challenges?

Could enterprise video be the answer to the retail industry's training challenges?

Competition in the retail industry has never been more fierce. With the rise of e-commerce, as well as mobile and social channels, consumers have more choice than ever before. Brick-and-mortar retailers have the opportunity to differentiate themselves from their pure-play rivals by offering an engaging store environment and a superior customer experience. In this, the store associate plays a crucial role.

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