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Discounters increase market share in cash-strapped climate Wednesday, 23rd May 2012
Cash-strapped consumers are heading to Aldi and Lidl for discounted goods, giving the retailers record market shares.
Aldi sales grew 25.4 per cent, giving the supermarket a 2.8 per cent share of the market over the 12 weeks to 13 May, according to Kantar Worldpanel.
Lidl claimed a 2.8 per cent share after growing 11.3 per cent.
Asda recorded a 6.5 per cent rise, just ahead of Sainsbury’s 3 per cent boost as well as Tesco’s 1.9 per cent and Morrisons’ 1.2 per cent.
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Posted in Consumers, Food, Retail Industry Tagged Aldi, Lidl, Kantar Worldpanel, Asda, Sainsbury's, Tesco, Morrisons, Food, Retail & Consumer Industry, my, retail, media, news
