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L’Occitaine a ‘prime target for takeover’ Monday, 23rd April 2012

Photo credit: L'Occitane en Provence

French beauty and cosmetics brand L’Occitaine could be just ripe for the picking according to a report by the Wall Street Journal (WSJ) on Monday.

Equity analysts at Macquarie told the WSJ that L’Occitane could be an undervalued brand ready for a takeover, with huge potential growth in emerging markets.

The move would fit with the current spate of acquisitions being made by large beauty corporations to snap up smaller, niche brands.


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