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Fawaz AlHokair enters eighth international market with the opening of fifteen global brands simultaneously Wednesday, 18th April 2012
Photo credit: Artist's' impression of the Uptown Tbilisi Mall, Georgia
Fawaz A. AlHokair & Co, SJSC, (Alhokair) have made their debut in Tbilisi, Georgia, as major tenants of the newly opened Uptown Tbilisi Mall.
The launch will see Alhokair become Georgia’s largest retail group, with 15 of the retail specialist’s franchised brands opening in the mall on 6 April, and another 17 planned to open by the end of June this year.
Drawing on a wealth of global franchise brand partnerships, Alhokair’s arrival in Georgia will see Massimo Dutti, Oysho, Stradivarius, US POLO Assn, Charles and Keith, Le Vie en Rose, La Senza, Pull & Bear, Lipsy, Aldo Accessories and Steve Madden open their first stores in Georgia, as Alhokair continues its expansion across the CIS Region.
In light of the opening Alhokair chief executive Simon Marshall told press:
“We are thrilled to enter Georgia with both critical mass and scale: The simultaneous opening of fifteen global branded retail formats is testimony to our operating capability and experience, and to the professionalism of our brand partner; moreover, with an additional seventeen brands scheduled to open by the end of June we will, in a matter of weeks, have become the country's largest retail group. This is our eighth international market, and follows our successful entry to Azerbaijan.
“We look ahead to continuing to contribute to our brand partners' expansion across the entire C.I.S Region, whilst creating employment and infrastructure opportunities within the respective economies within which we operate.”
Located in the heart of Georgia’s capital, the 72,836 square metre development also consists of both residential and office complexes, restaurants, cafes, bars and parks, reflecting the European country’s recent surge in economic growth.