Accessories Amazon Asda Christmas Expansion & Franchise Fashion HR News High Street John Lewis London Marks & Spencer Media News Results Retail Retail and Consumer Industry Retail news Sainsbury's Store Tesco UK brand china consumer deal deals and rumours department department stores e-commerce electricals expansion fashion news food grocer group launch luxury morrisons my online online retail people profit property retail property retailer sale sales supermarket waitrose
Dr.Martens announces Agyness Deyn collaboration Monday, 12th March 2012
Photo credit: Agyness Deyn for Dr. Martens
Dr. Martens has unveiled plans for a brand new limited edition collection with model and actress Agyness Deyn.
After fronting Dr. Marten’s Autumn/Winter 11 and Spring/Summer 12 campaign, Agyness Deyn and Dr. Martens will take their collaborative efforts a step further, with the limited edition collection launching globally for Autumn/ Winter 2012.
"The brand is a great fit for me, as it stands for strong character and being able to shape your own personal identity" Agyness Deyn said of the new partnership.
As somewhat of a poster girl for British fashion and independence, Agyness Deyn has been wearing Dr. Martens since she was 13, and is rarely spotted without a pair on her feet.
Now Deyn will turn her hand to designing a range Dr. Martens has said will embody the brand’s ethos of ‘Individual Style, United Spirit’.